OldBoy `WorldwideUnderground` Drop
Info Start a project
A temporary eshop for OldBoy's Worldwide Underground drop.
OldBoy is a streetwear brand from rap and trap culture. The site ran in two phases: before the drop, a page to join the waiting list and newsletter; at launch, a full shop. The brand is loud, so the design stays quiet and lets the campaign and the products lead.
Credits
- Design & Code – alāsu.works
- Branding – Ioannis Markakis